In the COTZ trial, we were focussing on finding out how we could reach children in rural villages with ORS and Zinc, to stop children dying from diarrhoea. By early 2014, we were planning an expansion into urban areas. Crucially, the learning from the trial had forced us to completely revisit the kit design and […]
Willingness to Pay for Kit Yamoyo – a innovative price trial in Monze
20 November 2013 by
Father and daughter leaving willingness to pay session with Kit Yamoyo Before we moved to scaling up Kit Yamoyo in the private sector across Zambia, we wanted to be sure we were working within a retail price that people were willing to pay. In May 2013 we were deep into the analysis of our Midline […]
