We were warned. People said to us: “Scale-up is completely different to running a trial. You’ve run a successful trial, do you really want to get involved in the scale-up?” The truth is that we had no burning desire to get involved in scale-up. In fact our original strategy was to generate the evidence that […]
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Moving from development to sales – from trial to scale-up
31 March 2016 by Simon Berry
Filed Under: ColaLife Scale-up Tagged With: Distribution, Kit Yamoyo, KZF, Lusaka, Ralf Siwiti, retailer, Scale-up, Zambia
New Resources page on colalife.org
10 February 2016 by Simon Berry

colalife.org/resources We have created a new page on this website to pull together resources that may be useful to others wishing to learn from the ColaLife trial and our work on scaling-up so far. We hope that others will adapt our experience to their own circumstances to reduce under 5 child mortality and stunting from […]
Filed Under: ColaLife Scale-up, Dissemination, Essential, Supply Chain, Value Chain Tagged With: Co-design, ColaLife, design, Distribution, Evidence, Marketing, New Resources, Product Design, Social Marketing, Training, vouchers