Our partnership with Everly

Everly is a start-up drinks company with a conscience set up by Kyle McCollom and Chris Cole in 2013. Kyle and Chris contacted us during their set-up planning, because they wanted ethics built-in to Everly right from the start. Every time someone buys an Everly product in the US, a donation comes to ColaLife. They call it ‘Hydration […]

Scaling up is tough – beware the funding gap

Running a successful trial is one thing, scaling up is quite another. So we have been told by several commentators. So, we’ve made sure we are ready for the key issues people pointed out that we would face. These include: Getting a manufacturer on board, to make the product their own. Creating a new design, […]

How the ColaLife trial findings have influenced the design of Kit Yamoyo

The reasons for doing the ColaLife Operational Trial in Zambia (COTZ) were: to generate robust evidence of what works and what doesn’t; learn and improve. Following the trial, we did a root and branch review of the Kit Yamoyo design – looking again at each component including the packaging. Our key objective in this review was […]

Design like you give a damn – the case for 200ml ORS sachets

This blog post has been gestating for a while but the contractions really started* when I read this tongue-in-cheek post – Designing the least user-friendly products imaginable – which was highlighted by Euan Semple in his Facebook timeline. This mug was one of the least-friendly designs highlighted. Image credit: Designing the least user-friendly products imaginable just for fun […]

How and why we used vouchers in the ColaLife trial (COTZ)

  Kit Yamoyo vouchers | A retailer redeeming a Kit Yamoyo voucher on his phone This blog post is prompted by a review of our work that mis-understood how and why we used vouchers in the ColaLife Operational Trial in Zambia (COTZ). If you assess COTZ retrospectively, as a trial of vouchers, it comes off very very […]

Designing for better Zinc adherence

Regular readers will know that Kit Yamoyo, which we designed and distributed through the ColaLife Operational Trial in Zambia (COTZ) did a great job of applying design thinking to make Oral Rehydration Salts easier for mothers to use in their home. We put a lot of effort into understanding the needs and circumstances of carers […]

The COTZ Network Diagram

We are to be the subject of a Masters Thesis looking at social innovation, complexity theory and leadership. Don’t ask me anymore because I don’t know but it does sound very interesting and I am sure that what is produced will add to our understanding of how to help others in other countries pick up […]

Moving from trial to scale-up – the transition from COTZ to KYTS

Since our midline survey (6 months into the trial) in Mar-13 indicated that our work was having positive impacts, we have been developing a plan to move to a national scale-up. A key objective here was to keep the flow of kits going into the trial areas where mothers and care-givers have started to rely […]

Kit Yamoyo packaging – looking to the future

ColaLife’s Kit Yamoyo has really captured the world’s imagination. Users in poor villages in Zambia, who helped us in the design process, really like it and so do top designers, philanthropists, judges of ethics, public health and international development specialists. In the 12-month trial retailers bought 25,000 of them. Last month the Kit Yamoyo was […]

Our learning journey so far and accusations of failure and abandonment

Media channels are slowly picking up on what we are learning from the ColaLife trial in Zambia and there have been a range of reactions – from broadsheet to tabloid in that order. The backdrop to this is that the use of the unused space in Coca-Cola crates is not the enabler we thought it […]