Engaging young people | Video editor wanted
March 17, 2010 by Simon Berry

Images credit: David Wilcox, socialreporter.com
One of the most enjoyable aspects of ColaLife is the opportunities I get to present the project to young people. Recent presentations include: Student Hub (Oxford University), Royal Holloway University and TEDx Warwick University. These pictures were taken at the Hult International Business School in London on 1/3/10 where I did a ColaLife Q nd A session as part of Lisa ter Haar’s class on Corporate Social Responsibility. Lisa is a long time supporter of ColaLife.
The Hult students were given Flip Video cameras to film each other’s questions while David Wilcox captured the answers. We now need a volunteer to edit the video that was captured so that we can add a multimedia aspect to the ColaLife FAQ page. Any offers?
Here’s a slideshow of the session (spot the Flip Video cameras):
The ColaLife Virtual Advisory Board
March 11, 2010 by Simon Berry
There has been a lot of work going on behind the scenes to put together a ‘virtual advisory board’ of well known names to add further credibility to ColaLife and help us move from an incredibly successful campaign to an organisation that can help put together the unlikely alliances that are going to be required for us to achieve our vision. Getting the first person to commit was always going to be the big challenge. So our sincere thanks go to Don Nutbeam who has put himself forward as our first ‘virtual advisory board’ member.

Don Nutbeam
Professor of Public Health
University of Southampton
Professor Nutbeam said:
“ColaLife offers a creative solution to the distribution problems that prevent the delivery of proven solutions to enduring health problems among some of the world’s poorest and most vulnerable populations. For Coca-Cola it represents an outstanding example of corporate social responsibility.”
Professor Nutbeam has been a long term supporter of ColaLife. You will see from this video that he shares the ColaLife philosophy and our attitude to big business. When this was filmed (June 2009), Don was Honourary Professor at the Faculty of Medicine, University of Sydney. He talks about ColaLife in the context of ‘making the most of what is already there’ to improve public health, or ‘going with the grain’. He says:
“I’ve been working . . . with a campaign to try to persuade Coca-Cola who have frankly the best distribution network in Africa to use their distribution network to deliver essential medicines. They can deliver Coca-Cola to pretty much any corner of Africa and we in public health seem to be miserable at achieving the same goal so why not try to work with the grain.”
Brilliant.
Professor Nutbeam’s summary boigraphy reads like this:
DON NUTBEAM PhD FFPH
Don Nutbeam is currently Vice-Chancellor of the University of Southampton and a Professor of Public Health. His career has spanned positions in universities, government, health services and an independent research institute. From 2003-9 he was in senior academic roles in the University of Sydney, and prior to this he was Head of Public Health in the UK Department of Health. His research interests include public health intervention research in schools and communities as well as studies of health literacy, and adolescent health behaviour. He has published widely on these topics. He has substantial international experience in both developing and developed countries, working as an advisor and consultant for the World Health Organisation over a 20 year period, and as consultant and team leader in projects for the World Bank.
Onwards and upwards.
Reflecting on the Q&A session at Hult International Business School
March 3, 2010 by Simon Berry
This video captures our thoughts immediately following the Q&A session with students of Lisa ter Haar (onlyconnectcommunication) at the Hult International Business School in London. David Wilcox (socialreporter.com) is asking the questions of Lisa and I.
David and the students filmed the Q&A which will appear shortly on the ColaLife FAQ page.
Fabulous new photos just in
February 26, 2010 by Simon Berry
Thanks to ColaLife supporter Tim Dench we have the first photos of the Mark III AidPod in situ in Tanzania. Tim runs TOAD in his spare time. Please take a look.
This first slideshow shows the AidPod in the hands of our client group. Children!
And these are the first photos of the Mark III AidPod in a Coca-Cola crate in aremote part of Tanzania. OK, it’s only a model AidPod but it’s a step in the right direction.
ColaLife live on CNN
February 22, 2010 by Simon Berry

Prism Anchorman, Stan Grant. Image credit: CNN
We live in a global community. On Wednesday afternoon (24/2/10) I will pop into the CNN Studios near Oxford Circus in London to be interviewed live by Stan Grant who will be in Abu Dhabi delivering CNN’s Prism programme. Prism is the half-hour news programme, broadcast from Sunday to Thursday at 9pm to fall in line with the Middle Eastern working week. The interview will be around the question “Is business better at delivering aid?”
What an earth am I going to say?


