The Cola Road trailer
The Cola Road is an independent film made about our work. It was not commissioned by ColaLife.
In Aug-12 Claire Ward spent 5 weeks shadowing the ColaLife team as we prepared to launch a trial in Zambia to see if the Coca-Cola distribution system could be used to distribute an anti-diarrhoea kit, called Kit Yamoyo, and make it as ubiquitous as Coca-Cola in remote rural communities. This is her story.
Since the film was made, a 12-month trial was run (Sep-12 to Aug-13) which produced compelling results. See: Seven of the headline findings from the ColaLife trial in Zambia. The flow of kits has continued into the trial areas after the trial ended and we are now working on a national scale-up under the name of KYTS – Kit Yamoyo Transition to Scale.
Claire Ward now works for Vice News as a documentary filmmaker and journalist. She travels the world from a base in New York City.
Her videos have appeared on Maclean’s, Al Jazeera English, NYC-TV, the New York Times blog and the Local East Village.
Claire won Best Director (Documentary) at AOF Festival 2013, Monrovia, California for The Cola Road and received an Honorable Mention, Sidney Gross Memorial Prize for Investigative Journalism (2013).
A dual citizen, Claire hails from Nova Scotia, Canada and was raised in the Netherlands. She holds a Master’s in documentary filmmaking from New York University.
The film prompts a lot of questions and a lot has happened since the film was made. Through prior arrangement Simon and Jane Berry can be available over Skype (or phone) to answer questions following group screenings. We can also provide a tailored set of Powerpoint slides to update viewers on progress since the film was made. To arrange a Q&A session following a screening please email firstname.lastname@example.org.
The Cola Road can be downloaded from Vimeo here using the following password: ambuya. The film is available in two different resolutions:
- Standard Definition (SD). Suitable for viewing on a PC or laptop (640×360 / 220MB).
- High Definition (HD). Suitable for big screens at communal events (1920×1080 / 1GB).
If you download the film and watch it, please add your comments below.