The World Health Organisation (WHO) published this report today and it provides us with a unique opportunity to get the ColaLife concept on their agenda. It is an excellent fit with what they propose.
Please take a moment to email any (or all) of these three people to ask them to look at what we are doing here – suggested text is given below:
In New York
Telephone: +1 212 326 7269
In New York
Telephone: +1 212 326 7452
Communications Officer, WHO
Telephone: +41 22 791 1209
Mobile: +41 794 755 545
Suggested text (but make your own up if you like!):
Dear <you choose>
I’d like to welcome the publication of your report: ‘Diarrhoea: Why children are still dying and what can be done’. This issue is of great concern to thousands of us, members of the ColaLife campaign – http://colalife.org. I was particularly struck by this statement as this is precisely the solution the ColaLife campaign is trying to deliver:
“UNICEF and WHO recommend that all children with diarrhoea have access to this new ORS formula; making it widely available to children in need will require innovative delivery strategies.”
The key partnerships are now in place for trials to move forward and anything you can do to raise the profile of the Colalife idea to make it a reality would be gratefully appreciated.