More design ideas from Jess Ponsford

November 21, 2008 by Simon Berry 

Jess Ponsford has been at it again. Here are some more graphical representations of two more insertion ideas: 1) The Toblerone and 2) The Cylinder. Like Jess’s first idea, Thinking outside the bottle, the Toblerone method uses unused space within a crate - and this shape of insert might be able to carry a Lifestraw. The Cylinder approach was the basis of the original idea but means that one less bottle can be carried.

Thanks again Jess.

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Filed under: Coca Cola Campaign, design
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